MG Sales and Marketing Director Guy Jones said: “It’s a hugely proud and exciting day for the MG brand to win the 2014 BTCC Manufacturer’s title. It’s a great day for the brand and our fans, to see MG where it should be, at the top of a premium motorsport series. We’re delighted with the programme so far, especially given the short time that Triple Eight had to get the car ready for the grid in 2012; I think it was beyond everyone’s expectations to win a race on our first weekend with the MG6, and that’s testimony to Ian Harrison and the team at Triple Eight.
“With a brand name like MG that is synonymous with motorsport, we wanted to pitch up on day one and be competitive. Obviously the goal over the three years was to win some silverware, so it’s a dream come true today to win a Championship trophy, and be part of a winning team.
MG
“For us we needed to put the MG brand back on the map, so we had to raise awareness that the brand was back. Despite a rich heritage of motorsport success, it was all in the past, so we had to do something with a modern era car. The beauty of the BTCC for us is two-fold; it’s television-led media coverage, the car you see on track is very similar to the car we sell in a showroom.”
He added: “The spirit of the car you buy is there on TV, racing in front of millions, and then you have around 40,000 fans per event that we can interact with and show the car to in the bare metal. It’s really helped build the brand back up and beating a notable brand and prestigious team like Honda Team Dynamics who been here for a long time before us, it’s an amazing result and where MG should be.”
Not much yet, maybe they are saving it for the launch of the CS - whenever that is...mg-zs wrote:Not read anything if they post anything in UK news papers
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