YOG designated car from SAIC Maxus
Official vehicles of change, the choice of China's own high-end international brand China a major international tournament organized, and finally "official" China's own international brand of car. At this meeting the Youth Olympic Games in Nanjing, SAIC's commercial vehicle brands internationalization MAXUS, as well as passenger car brand Roewe become the official car. From 2008 to 2014, from Beijing to Nanjing, from the Olympics to the Youth Olympic Games, official cars from foreign brands to independent brands, such changes are witnessing the upgrading and development of belonging to China's own "world-class" high-end brands of road .
Official vehicles of international high-profile events and meetings, has always been a global automotive brand to compete highlands. 2008, Volkswagen became the official car of the Beijing Olympics, with the global influence of the Beijing Olympics, once again demonstrates the dominance of the public more than 30 years in the Chinese automobile market. Finally, in this year's second session of the meeting of the Youth Olympic Games in Nanjing, this joint venture brand monopoly was broken. SAIC led by its own brand of high-end brands such as Maxus, become the official car of the Youth Olympic Games.
For 30 years, the major international conferences held in China and competition, to act as official vehicles are often foreign brands. 2001 from Shanghai GM GL8, Volkswagen Phaeton Boao Forum and Cadillac APEC summit, to the Davos official car Audi has been true. But in recent years, this situation began to change. This year's APEC summit, the Youth Olympic Games and the Shanghai Cooperation Organization have adopted SAIC Maxus brands. Chinese people have such as SAIC Maxus own international brand, and V80, G10 global quality of such products.
Before replacing the Youth Olympic meeting international giants to become the official car, SAIC Maxus by virtue of the strength of a series of honors already in the bag. For example, has been "2011 Greater Mekong Subregion Summit", "Seventh China-EU Business Summit" and designated as the official car.
Into a series of high-profile international conferences and events, "official car", itself shows the SAIC Maxus and other Chinese high-end brand's strength has been completely lost world-class brands, you can gradually break the technical barriers to enter the highly competitive markets of developed countries . SAIC Maxus now has scored many Commonwealth countries, including Australia, New Zealand, etc., covering 25 countries and regions worldwide, and will soon return to the European market in the near future.
Strong auto industry is a powerful symbol of a big manufacturing country. With SAIC Maxus stage V80 and G10 "wings simultaneously" exported overseas, and in the coming years pickup and large SUV to the world, SAIC Maxus will lead the four major product lines into the international market, China's auto industry to the world an in-depth miniature. 2008-2014, from Beijing to Nanjing, from the Olympics to the Youth Olympic Games, even the mere "official car", also witnessed part of China's own international high-end brands is becoming a world-class new forces.
