Dealer numbers targets 2014/2015

Up until at least 30 May 2014 MG Motor UK's official target was to have 80 dealerships by year end 2014:

"Further new dealer appointments will be announced shortly, as MG plans to have around 80 sales dealerships on board by the end of the year, these will be supported by a further network of MG after sales specialists."

30 May 2014: http://mg.co.uk/news/2014/05/30/mg-adds-to-rapidly-expanding-dealer-network

By 6 November this had reduced to 60, though, and those fabled 125 aftersales specialists are nowhere to be seen!

Guy Jones wrote:"We now have national dealer coverage and will have 60 outlets by the end of the year."

http://www.fleetnews.co.uk/news/2014/11/6/first-fleet-contracts-mark-transformation-year-for-mg/54007/

To my mind they announced "100 at the end of 2015" at the same time as "60 by the end of 2014" though I don't have the link. IIRC they achieved 57.

Matthew Cheyne has just (May 2015) announced "70 by the end of 2015" which is only a net 10 more than we have now.

Matthew Cheyne, MG’s Head of Marketing, said:“As our dealer network grows and dealers sell more, we will continue to expand as a company and we are still pushing for at least 70 dealers by year end."

http://mg.co.uk/news/2015/05/07/mg-smashes-sales-figures-with-top-april-registrations/

patpending wrote:To my mind they announced "100 at the end of 2015" at the same time as "60 by the end of 2014" though I don't have the link. IIRC they achieved 57.

Matthew Cheyne has just (May 2015) announced "70 by the end of 2015" which is only a net 10 more than we have now.

Matthew Cheyne, MG’s Head of Marketing, said:“As our dealer network grows and dealers sell more, we will continue to expand as a company and we are still pushing for at least 70 dealers by year end."

http://mg.co.uk/news/2015/05/07/mg-smashes-sales-figures-with-top-april-registrations/

3rd December and the official list is on 67 with four "zombies" on it which have left the network...