Spy Shots & Concept images: The New MG CS SUV

Morris Motors wrote:I must say I find the multiplication of MG/Roewe/Ssanyong platforms a little bewildering. Not to mention the MG6/Roewe 550/MG 550 etc etc. They really ought to tighten that up - hopefully they will be a little more co-ordinated for the 'next generation' cars

MG brands first city SUV concept car at auto Shanghai

Due England design became most hot of fashion label, and due British type SUV became countless young chase of dream, in April 20 opening of 2013 15th session Shanghai International Auto Show Shang, has 89 years history of England brand MG of first is volume produced of city SUV of concept car--"United Kingdom of light" MG CS debut SAIC MG booth, opened global first show, again once set off has UK Design of car wave.

　　UK Design never fade "United Kingdom"

Smash UK Design as we applauded, in different areas on her to countless irreplaceable record of achievement. Light in the design of England is always noble, fashion and the infinite creativity of convincing, whether architectural, art, or industrial products such as cars.

MG CS "United Kingdom" is just such a capture the United Kingdom the most cutting-edge design light urban SUV. As for younger consumers "dream car" MG CS and now widely favored the British SUV design trend line, UK Design the British avant-garde design, leading the future "of fashion, sport," SUV's new round of changes, is the most creative and inspired, "United Kingdom".

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　　British SUV design concept: Britishness, and Precise, and Fashionable

"Britishness" and "Precise" and "Fashionable", is the British MG CS design concept.

Pure "Britishness" style, is MG CS "United Kingdom" brings us the visual impression. Urban dynamic fashion on the streets of London, United Kingdom country haven of tranquility, two seemingly distinct British style MG CS integration was worked out. Has the city of fashion and design, dynamic driving experience, also has a vision of an idyllic high floatation SUV performance, regardless of where, enjoy England fashion freedom and movement are always accompanied by MG CS.

"Precise" precision "prism surface sculpture" design inspiration comes from the famous pieces stands on the shore of the Thames House (the Shard), combines precision, simple Ridge design language, fragments of large-area use of aesthetics, perfection and purity beauty appear vividly present. MG CS unique lamp design made up of triangular pieces of lean and pure, reflecting in the sun light to thousands of times, great personality make people look unforgettable.

Worth mentioning is that the heritage of British "Fashionable" design concept, MG CS "United Kingdom" insist on stylish at the same time taking into account the use of function. Like, through Shang picked of waist line design, exalt has car top line, styling of identification degrees are strengthening, and combined slipped back type short car tail design, and increased has Hou window of area, improve has rear of vision; and Shang picked of waist line, backward tilt and gradually tightening of car top design, further enhanced has Coupe of element, window to Hou Department natural shrink of wedge shaped structure, not only optimization has body air dynamics, effective reduced wind resistance coefficient, more to people a movement sense, its soleaim with each a a young of sense views neural.


　　Design-driven dream to build a new generation of "Dream Car"

Starting from 2009 the MG6 FASTBACK concept car by 2010 MG ZERO, MG 5 Concept of the 2011 and 2012 MG ICON,MG brand step by step coming down, continue to lead the future of forward sense. In 2013, the MG brand rebuilding dreams, "United Kingdom" as MG MG CS's first city SUV production, expressed in addition to pay tribute once again to the future Outlook of avant-garde art and design, is more of a "dreams into reality," the universal feelings.

Compared to other British designed SUV products, MG CS orientation more towards young people, this will be the second half of 2014 urban SUV to market will be focused on the pursuit of fashion longing splendid young consumers.

It is understood that the MG CS as a platform, a Global research and development based on SAIC's strategy, after mass production will be powered by two high performance engine, 1.5T and 2.0T, dynamic suspension without sacrificing ride comfort of ride comfort, has powerful pass at the same time, but also good fuel economy, so MG CS is a new generation of urban fashion of freedom of choice for young people.

Last century, the United Kingdom youth is the Dream Car of an MG sports car; today, the Dream Car is a combination of young people dream, freedom, temperament, personality and creativity of the SUV, such as MG CS

These pure designs came out of England in SAIC's MG of global design Director, Tony and his United Kingdom hands of the design team, this group of talented elite on the basis of tradition and highly innovative, MG "personality, temperament and creativity" brand spirit is demonstrated most vividly.

SAIC MG's first SUV positioning British innovative design

At the Auto Shanghai portable SAIC Roewe and MG brand appearance, whether products or booth reflects a deep sense of international style. It is understood that the past two years, "Roewe" product design major design centers in the United Kingdom, but the situation in the event of a change, the Shanghai Technology Center has been established with more mainstream design will use the operating model of globalization.

SAIC's global design director Anthony Williams-Kenny (hereinafter referred to as Sir Tony) said in an interview in Shanghai, is mainly responsible for global design work. Earlier SAIC cooperation with the United Kingdom, a large part of resources is a British design center, which two years spent a lot of effort to make better use of the resources of the British Design Center, to promote the integration of the Sino-British team of designers.

As MG's first production SUV, MG CS mainly for the younger age groups, Tony said that the car was originally designed, is not only practical but also stylish. MG emphasis on English design, design idea is the concept of the British fashion and pragmatism together. MG CS positioning urban SUV, so I hope it is able to take into account the practical function of the countryside, but also more in line with urban fashion.

The design of the concept car, SAIC British team together to complete. The same time, this product is tailor-made for the international market, SAIC overseas MG brand sales, this vehicles are tailor-made for the international market a SUV.

SAIC MG brand first mass-produced urban SUV concept car unveiled the Shanghai Auto Show

When the British design has become one of the hottest fashion label, while the British SUV chase the dream of countless young people, in the April 20 opening of the 2013 15th Shanghai International Auto Show on the 89-year-old British brand MG upcoming production of the first urban SUV concept car - the "light" MG CS debut SAIC MG booth to open the world's first show, once again set off a wave of UK Design of Automotive .

The UK Design never fade British light

Swept the world of UK Design praiseworthy reason for us being able to her in the different areas of the highest achievements of countless irreplaceable. The light of the British design always noble, stylish and unlimited creativity is impressive, whether it is building, or art, or industrial products, such as: car.

MG CS "light" is such a capture Britain's most cutting-edge design light urban SUV. MG CS and the current widely popular for young consumers "dream car", the British Department SUV design trend line of succession to UK Design the British pioneer design, lead the future "fashion, sporty SUV of a new round of reform trend, called the most contemporary creativity and inspiration "light".

British SUV design concept: Britishness, Precise, Fashionable

"Britishness", "Precise", "Fashionable", MG CS of British design concept.

Pure "Britishness" style, MG CS "light" gives us the most intuitive impression. London city streets dynamic fashion, with the tranquility of the English countryside, quiet, two seemingly distinct English style MG CS body fusion. The urbanization fashion design, dynamic driving experience also has a pastoral vision the high adoption SUV performance, no matter where you are, enjoy the freedom and movement of British fashion always accompanied with MG CS.

"Precise" the precise facet sculpture "design inspiration, well-known pieces from the stands on the banks of the Thames, the Tower (The Shard), combines precise, simple facet design language, use a large area of ​​debris aesthetics, making the ultimate pure the beauty vividly before us. MG CS unique lamp design is composed of a lean and pure triangular fragments in the sun light, a reflection of the ever-changing and highly personalized memorable.

It is worth mentioning is the heritage of the British Fashionable design concept, MG CS "light" adhere to fashion personality at the same time taking into account the use of the function. For example, through the pick of the waist design, overstating the roof line, shape of recognizable been strengthened, combined with a a short fastback rear design, but also to increase the area of ​​the rear window, improved rear vision; on the pick of the waistline, tilted back and gradually tightening roof design, to further strengthen the Coupe elements, window to the rear of the natural contraction of the wedge-shaped structure, not only to optimize the body aerodynamics, effectively reducing the drag coefficient, giving a sense of movement, deeply moved by every young sensory nerve.

Dream to build a new generation of design-driven "Dream Car"

MG6 FASTBACK concept car from 2009 to 2010 MG ZERO to the 2011 MG 5 Concept 2012 MG Icon, the MG brand step by step the same strain, always lead the future design of the forward-looking sentiment. The 2013 MG rebranding dream "light" MG CS as MG's first urban SUV production, expressed in addition to once again pay tribute to the avant-garde art and forward-looking design, but also a "dream shines into reality "universal feelings.

Compared to other British design SUV products, MG CS positioning tend to be more young people, this will be the second half of 2014, the urban SUV market will focus on fashion desire wonderful young consumers.

It is understood, the MG CS as the SAIC-based strategic platform for Global A research and development, mass production will be equipped with 1.5T, 2.0T two high-performance engines, dynamic yet smooth driving comfort, has a powerful through sexual , but also reflects the good fuel economy, MG CS will be the pursuit of a new generation of free urban fashion choice for young people.

The last century, young people in the UK Dream Car is a MG sports car; Today, young people's Dream Car will be a combination of a dream, freedom, temperament, personality and creativity SUV, such as: MG CS.

Morris Motors wrote:Sir Tony?? I hope thats just an over-zealous translation!