Source: http://www.estrategia.cl/detalle_noticia.php?cod=73018MG foresees Expansion of 60% this year
With the entry of new models to the domestic market and the opening of outlets up to complete 34 premises throughout the country, mark English Morris Garages (MG), represented in Chile by Skberge, predicts a positive year: "We plan to sell 2,500 units in 2013," said the sales manager of MG, Hernán Delfino Riethmüller.
-How many units are estimated to sell in 2013?
-Plan to sell 2,500 units, that is, 60% more than in the year 2012, exercise recorded 1,566 vehicles sold from our brand.
-Do you offer technical support?
-We have a distribution network with comprehensive dealers that today cover from Antofagasta to Punta Arenas, all with technical service. This post sales care represents about 20% of annual revenues.
-What is the best selling model?
-By far, the MG3. In 2012 we sold 769 units of this model, begining sales in June.
-How can I test the dynamism of the automotive market 2012?
-The automotive market, in general, grows on the basis of the progress that has taken our country. Currently, for example, the Imacec figures have been very good and that is - as everything is retail-sales. We hope that this year continues to grow the industry and plan the marketing of 350 to 360 thousand vehicles.
-What new projects are in MG?
-This year, at the end of February, we launch the new MG6 Magnette, which is a mixture between the 550 and the MG6. In addition, we will announce the new MG5, which is a hatchback that is slightly larger than the MG3.
-What is your market share?
-We have a 0.5% stake in the industry.
-Do what percentage of sales with credit?
-Have an alliance with Santander Consumer, and only with them with a 35% penetration. Auto Finance, if we add up all the other financial, should be 50%.
-How to evaluate your competition?
-The competence of MG was well varied, since we started in a high segment with the MG750, cars ranging from $15 million to $20 million. Obviously, there competitors brands us and Japanese, then, for us was difficult to reintegrate again a brand that had already been many years in the market. Today day, with models of more massive volume, enter to compete with vehicles from all backgrounds.
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Chile plans to increase MG sales by 60%
Windy- Admin
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Windy- Admin
- Number of posts : 3322
Points : 4244
Reputation : 165
Registration date : 2009-02-02
Given that the MG3 went on sale in June last year, achieving a 60% increase this year should be very easy! Why are they not more ambitious 
patpending- Number of posts : 3005
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I wonder what the business climate is like in Chile? Antofagasta is mentioned and the eponymous mining company listed in London was recently the biggest daily faller.Windy wrote:Given that the MG3 went on sale in June last year, achieving a 60% increase this year should be very easy! Why are they not more ambitious
I am halfway through my list of MG countries going W to E (currently battling with the Middle East which shows Georgia on the map but not in the lists) and the only place I found outside China with MG6 Magnette and 550 is the Dominican Republic.
(...and, of course, in China you can't buy an MG550
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